BNI
Henley is a group of independent businesses in the Thames Valley
who are dedicated to supplying a range of professional business
services that you can rely on.
 |
is
a professional organisation that allows only one person
from each trade or profession to join a chapter. With over
3,620 active chapters, and 72,500 members, it is the most
successful business referral organisation in the world. |
Belonging
to BNI is like having dozens of sales people working for you because
all the other members carry copies of your card with them. When
they meet someone new that could use your products or services
they hand out your card and personally recommend your services.
It's
as simple as that! Last year members of BNI passed 3,300,000 referrals,
which generated more than €1.2 billion worth of business.
Getting
The Message Across
As a BNI Member you get 60 seconds each week to promote
your business or special offers. This is each
member's opportunity to tell everyone at the meeting all about
their business, the kind of leads they are looking for, and anything
at all that will help the other members generate business for
them.
60
seconds may seem to be the briefest of speeches, but BNI have
developed a system to harness the power of this format, and regularly
organise free training workshops to allow the members to develop
their presentations, introducing techniques such as the memory
hook, and effective ways to ensure that the message is remembered.
This
system has immense practical benefits outside BNI, where in in
real-life networking situations, the BNI member is trained to
be able to give an instant and concise account of what they do.